Markenwerk – Gesellschaft für markenbildende Maßnahmen mbH

Portfolio

Pippi Longstocking is wrong.

Laziness isn‘t good. Work is much better. And this is exactly what we do at Markenwerk. Always with a smile on our face, so our customers can see that we have fun doing what we do.

Everything could be so easy: gather some good ideas, put some icing on the cake, sell it to the customer and then … off to the Bahamas. But such a relaxed work ethic doesn‘t fit in at Markenwerk.

We want the whole thing. From the first brainwave to the walking baby. From first scratch to the finished product. Online or offline, intranet or extranet, multimedia, streaming media, animation, print or whatever comes along. We want to grind, file and polish, sweat and slog away until everyone is happy. German racing cyclist Udo Boelts once told his teammate: „Torment yourself, you pig!“ That means he‘s one of us. That‘s what we are living for.

Corporate Design

We create faces for companies and products, promote their attitudes and characteristics. By doing so, we coin the way the brand in the making is perceived. We put its effect and efficiency to the test, question target groups and analyse a brand‘s subjective potential.

Print media

No matter if business report, leaflet or invitation - we take care of conception, creation and production. Taking the respective guidelines of corporate design and communicative aims into consideration, we create adequate layouts and texts for the relevant target groups. This combination of creation and rationality is brought to paper in quality and style under our surveillance.

Screen- and Interfacedesign

Conception and design of digital communication requires a different approach than traditional forms of communication. Interaction demands a lot more conception and design for the respective media. We know how to plan and realise interface solutions, even for complex applications. No matter if microsite or complex web application, we master all difficulties of modern digital communication using a huge variety of technologies.